Bioeffect Featured in Harrods Magazine

Our revolutionary new BIOEFFECT EGF + 2A Daily Treatment has impressed critics from all over the world. This week, Ashleigh Houlton from Harrods Magazine followed suit with her review of our state-of-the-art approach to anti-ageing skincare.

Hot Off the Press


Here at BIOEFFECT, we’re incredibly passionate about sharing what we do so we were excited to meet Ashleigh at our Kopavogur headquarters in Iceland to show her exactly what treatments are on offer. Science is at the heart of the BIOEFFECT brand; the power of plant-based skincare technology has been at the forefront of our mission to combat anti-ageing since we launched the cutting-edge EGF (epidermal growth factor) serum in 2010. Our serums, creams and exfoliants are handcrafted exclusively in the stunning Icelandic landscape, ensuring that our products are as natural as possible. Featuring no parabens and never testing on animals, our innovative treatments will give your skin what it needs without harming the environment.

The Power of Iceland


Ashleigh’s article describes Iceland as the ‘home to an evolving hub of skincare brands’ thanks to its strong relationship with nature and the promotion of a healthy lifestyle – and we couldn’t agree more! People visit Iceland from all over the world to relax and rejuvenate in our natural hot springs, take a walk through the gorgeous countryside in the smog-free air and try to find the secret to a flawless, even-toned complexion. The BIOEFFECT treatment is definitely the answer.

‘Inside its minimalist headquarters in Kopavogur . . . it quickly becomes apparent that invention is in Iceland’s DNA; from the initial idea to the manufacturing of the skincare, everything happens here on the island’


We never set out to be an award-winning skincare company; EGF made its way to us. But Iceland’s natural habitat has always been a part of what we do. From the advanced anti-ageing idea that infinitely inspired three Icelandic scientists to the ‘state-of-the-art 2,000-square-metre computer-operated greenhouse that uses the same geothermal energy that naturally heats the Blue Lagoon’, we couldn’t be prouder of our national roots.

Revolutionary Skincare

BIOEFFECT EGF + 2A Daily Treatment is our latest foray into skincare innovation. Leading the future of scientific skincare, our newest treatment expands from EGF to include the moisturising benefits of hyaluronic acid and the free radical-fighting potential of ferulic and azelaic acids to truly protect skin. This superior treatment will increase skin volume and density to reduce the appearance of fine lines and wrinkles, as well as too much time spent in the sun. The new acidic additions help to combat the effects of aggressive urban city life on the skin, preventing free radical damage caused by pollution and stress. This cutting-edge combination will also aid in remedying inflammation and hyperpigmentation for clearer, younger-looking skin.

There’s one more reason you’ll love our new BIOEFFECT EGF + 2A Daily Treatment: it’s incredibly easy to use. Simply apply a few drops of the first serum (Step 1), allow to absorb and then apply the second (Step 2). For optimal results, make the BIOEFFECT EGF Serum part of your nightly routine.

Over the last eight years, BIOEFFECT has grown into a renowned international company that has caught the attention of beauty experts and skincare lovers alike. Let us help you achieve even-toned, rejuvenated skin with our nobel-prize winning EGF serums.


Flawless-looking skin isn’t far away with the BIOEFFECT EGF + 2A Daily Treatment.

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